How to Create Social Media Content Faster (5 Steps)

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If you’re looking for tips to create social media content faster, smarter and without working more hours – this is the place to be.

The process of creating content for social media can be quite time-consuming.

And for a long time, it was a tedious process for me too.

With so many blogs, guides, and courses out there, it can get annoying sometimes to figure out where to start.

The good news?

You don’t need to pay for Courses, waste hundreds of hours scrolling through YouTube videos, and spending months to perfect your technique – as I did.

In this post, I’m about to walk you through the 5 simple steps to follow to create 1 month of quality social media content fast and easy!

5 Tips To Create Social Media Content Faster

Tip #1: Plan ahead your social media content

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Photo by Michaela on

When you plan your content in advance you’ll find it easier to execute.

Start with researching the type of content that your competitors and other industry leaders are sharing.

Then write down what type of posts you need to create. This step will make your content creation process faster.

Here are a few things to consider before creating social media content:

  • Create a monthly editorial calendar
  • Identify which days and times you’re going to post
  • Identify 3-4 content pillars (or topics) you’re going to talk about
  • Decide what images and videos you’ll need to shoot
  • Decide whether you need to supplement your content with curated posts
  • Do you have all the equipment, props and tools you need to create the content?
  • Decide which social media scheduling tool you’re going to use

Tip: For social media agencies and freelance marketers, I highly recommend Pallyy (FREE trial)

Tip #2: Batch create and edit content to save time

If you’re using images or videos from a photoshoot, make sure you don’t capture too much footage, as more content means more editing!

Be prepared to select a few photos (less than 30) that you can edit in batches.

Batch editing can mean many things.

  • For example, you can import you photos into Lightroom and use a the same filter across all images.
  • You can also batch create quotes and other graphics using Canva.
  • For videos, you can reuse the same into and outro, and transitions to save more time.
  • Writing the captions can also be done in batches
  • Importing and scheduling content for the entire month in one go

Depending on the type of content you’re creating, working in batches can help you be more productive.

Read next: 3 Tips for staying organized and efficient as a social media manager

Tip #3: Monitor the time you spend creating content and find ways to reduce it

Sometimes you can get sucked in and spend too much time creating and editing content.

You can record yourself using different time management apps to track the time you spend on client projects.

Knowing which part of the process is most time-consuming can help you optimize your work and work faster.

In my case, I realized that I spend way too much time editing videos.

And that was because I didn’t have an established process and was using an editing app that was slowing me down.

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Photo by Pixabay on

Blog: How to Create a beautiful feed Template in Canva

Tip #4: Creating templates will help you create social media content faster

Many content editors allow you to create presets and save templates that you can use multiple times.

Using templates will help you save time so you don’t have to start each time from scratch.

Want to save time creating content?

Check out my done-for-you ready-to-use Instagram templates.

Tip #5: Maintain a library of stock images

You’re almost done editing but then you cannot find the right image or sound to add to your content.

Been there? I know how frustrating it can be!

My advice is to spend some time (1 day each month) researching stock footage and save it into a folder for future use.

Having a curated library of stock videos, music and images helps you create social media content faster. Instead of searching for songs and downloading them every time you edit a video, you can just open the music folder and find exactly what you need.


Creating content for social media can be quite time-consuming – even for experienced creators.

So these are my top 5 tips to help you create social media content faster.

Hope you find them useful.

Do you know a tip or hack that helps you save time creating content for social media?

Feel free to share it below!

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