Want to quit your boring 9-5 job and thinking of starting an online business? or perhaps you want to earn a side income while still working at your regular job? […]
What is Branding? So you’ve probably learned by now that “BRANDING” is the single most important thing in business – as Gary Vaynerchuk said it multiple times. But do you […]
A lot of first time entrepreneurs that i’ve spoken to fail to understand that starting new business demands A LOT of sacrifices. And even then, it doesn’t mean that your business will fly off and you’ll become the next Amazon in a few weeks time!
Do you ever ask yourself why certain brands have more success than others? What makes them so “like-able”?
If you’ve known me online for any length of time, you’ll know that CONTENT CREATION is one of my favorite things to talk about. And yes, as you can see from my bio, it is a service I offer as well. I know you are clever enough to figure out that it involves, well, creating content.
The popularity of social media platforms like Facebook and Instagram has been staggering over the past few years and it has left a mark on how brands are created, how […]
The 21st century business environment changes have created an opportunity for the rise of ethical leaders as the traditional perception of a leader-as-hero is now being challenged by that of a […]
Starbucks is one of the global brands that has gained massive popularity around the globe. Millenials just cannot have enough of Frappuccino! But did you know that Starbucks is struggling in Australia?
What is Laissez-Faire Leadership Style and WHY is it so often critiqued?
Increasing Public Awareness of Ethics Since the 2008 financial crisis, the public awareness and concern with ethical behaviour of organisations has been increasing. With consumers and potential clients more aware […]
The 21st century is characterized by rapid changes in technology, rising global population and scarce resources (Barton 2016). All these external influences have developed new opportunities, but also developed new […]
Change is a natural part of the business life cycle and managers play a very important role in leading change effectively. While some leaders fully embrace new challenges and treat […]
Leadership and management are actually different concepts and disciplines, nevertheless, there is an overlapping in the skills they both require (Dusya and Crossan 2016). Prof. Kanosuke Matsushinta from Harvard University […]
Diversity among workforce is natural in an organization. Individual differences can foster creativity, happiness and fulfilment at work but they may also be the cause for clashes and disagreements. Managing workforce differences has become a key skill for managers who need to match the skills of an individual with the requirements of the organization (Mullins 2010).