CLIENT SPOTLIGHT: PALLYY SOCIAL
Pallyy started out in 2019 as an online subscription platform (SaaS) offering Instagram insights to users who are analytics-driven. Since then, they’ve grown into a full-fledged social media scheduling and analytics tool loved by so many marketers and agencies.
I’m proud to be part of #TeamPallyy since their humble beginnings. I was contacted by Tim, the founder of Pallyy, to write some blog posts. Eventually, we developed a long-term work partnership and I was made their lead Content Marketer in charge of their blog & social media content strategy.
Services offered:
- Topic planning & research
- Social media content creation
- Monthly blog post writing
- Creation of video tutorials and social media graphics
- Cross-sharing blog content to social media
Examples of blog articles:
Examples of social media posts:
Outcomes:
- Helped increase the website’s organic monthly traffic from 1,000+ visits/mo. to 15,829 in 6 months with quality content based on carefully researched topics and keywords.
- Increased brand awareness about Pallyy’s social media tools
- Helped Pallyy grow an engaged community on their Instagram page
- Instagram Followers: 47% increase from 700 in Dec 2020 to 1635 in Dec 2022
What the customer says:
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