Social & Blog Content for Pallyy


CLIENT SPOTLIGHT: PALLYY SOCIAL

Pallyy started out in 2019 as an online subscription platform (SaaS) offering Instagram insights to users who are analytics-driven. Since then, they’ve grown into a full-fledged social media scheduling and analytics tool loved by so many marketers and agencies.

I’m proud to be part of #TeamPallyy since their humble beginnings. I was contacted by Tim, the founder of Pallyy, to write some blog posts. Eventually, we developed a long-term work partnership and I was made their lead Content Marketer in charge of their blog & social media content strategy.

Services offered:

  • Topic planning & research
  • Social media content creation
  • Monthly blog post writing
  • Creation of video tutorials and social media graphics
  • Cross-sharing blog content to social media

Examples of blog articles:

Examples of social media posts:

Outcomes:

  • Helped increase the website’s organic monthly traffic from 1,000+ visits/mo. to 15,829 in 6 months with quality content based on carefully researched topics and keywords.
  • Increased brand awareness about Pallyy’s social media tools
  • Helped Pallyy grow an engaged community on their Instagram page
  • Instagram Followers: 47% increase from 700 in Dec 2020 to 1635 in Dec 2022

What the customer says: