How to Create and Curate Engaging Social Content?

As you may know by now, your social media strategy is centered around social content. However, creating engaging content requires a lot of planning and considerations. You may often find yourself wondering: “which creatives should I post today? how to write engaging captions that speak to my followers? And what does my audience like?”  IfContinue reading “How to Create and Curate Engaging Social Content?”

Why Starbucks Failed in Australia?

Starbucks is one of the global brands that has gained massive popularity around the globe. Millenials just cannot have enough of Frappuccino! But did you know that Starbucks is struggling in Australia?